How to Fish with Bass Fishing Lures

New lures, new equipment and new bass-catching technologies are constantly being improved upon. Read any fishing magazine or catalog, watch any fishing show, visit any tackle shop or fishing web site, and we face a never-ending continuum of new offerings that manufacturers roll out in order to help us catch more and better bass.

Despite all the brain power, research, design, field testing, marketing and manufacturing prowess that the fishing industry packs into their latest and greatest bass-catching tools, the fact remains that bass themselves have never wavered in their partiality toward and preference for the lowly rubber worm. Better than anything else the fishing industry can concoct, the worm still reigns as king of all bass lures.

Why do bass love rubber worms so much? Why has the humble worm always been and always will be the number one bass lure? Unfortunately, it is a mystery for which we will never have an answer. In the ocean, it's plain to see that seaworms are plentiful and therefore regularly eaten by many saltwater species of fish. On dry land, we take it for granted that early birds get worms. But I have never seen or heard of too many worms that inhabit freshwater lakes, ponds and impoundments. You can read fishing report after report that state bass are feeding on shad, shiners, minnows, bluegill, perch, small panfish, crawfish, hellgrammites, dragonflies - you name it. But I have never read one fishing report that ever said bass are feasting on worms.

If you place one of the first rubber worms ever made side by side with one of the latest worms produced today, they'd practically appear identical. Although the rubber worm itself cannot be improved upon, new trends and new ways to use worms happen all the time. We can say Gary Yamamoto's Senko is a relatively new method of worming that became popular only within the past five years. Also, the dropshot method of drowning a worm was relatively unknown in North America except within the past five years.